Comparison and alternative guides
Fair, well-researched comparisons and alternative roundups that reach people close to a decision, and show where your offer fits without exaggeration.
SEO Blog Writing That Brings In Buyers, Not Just Traffic
Pageviews that bounce do not pay your bills. I plan and write blog content around the searches people make when they are comparing options and ready to act, then structure every article so Google and AI search tools can understand it.
- SEO copywriting since 2023
- Content shipped for 20+ businesses
- Keyword, intent and entity planning
- Every article ends with a clear next step
Why work with me
Four Reasons This Works
Bottom-of-funnel focus
I go after comparison, alternative and how-to-do-it queries, where the searcher already has a problem and a budget in mind.
Technical depth
I build websites, APIs and automation workflows, so I can write about them without a lot of hand-holding or vague summaries.
Ready for AI search
Clear headings, direct answers, defined entities and schema suggestions make your pages easier for search engines and AI answer tools to read and quote.
Written to convert
Your product or service appears naturally inside the solution, with a call to action that fits the point the reader has reached.
Search Content, Planned Like a System
I started with SEO copywriting in 2023, writing keyword-researched service pages and articles for law firms, home service companies and real estate businesses. Since then I have written content for more than 20 businesses across legal, real estate, healthcare, home services and finance. I now work as a web and automation engineer at Growminion, which changes how I write. I understand how websites are built, how data moves between tools and where a business actually loses time, so technical content comes from real knowledge rather than rewritten search results.
See all servicesHow it works
A Clear Three-Step Process
Working together should reduce friction, not add to it. Here is what each project looks like.
- 01
Intent and gap audit
You share your market and your site. I study the search results, the questions buyers ask and what competitors miss, then give you a prioritised list of topics worth writing.
- 02
Editorial roadmap
We agree on the plan. Each article gets a brief covering the target keyword, the reader's problem, the entities to cover and where it links inside your site.
- 03
Writing and delivery
I deliver publication-ready Markdown, MDX or a Google Doc with the title tag, meta description, heading structure and internal link suggestions included. You review it and publish.
What you get
What I Offer in Blog Writing
Use one offer on its own or combine them. Each has a clear job.
Technical pillar pages
In-depth pages that cover a topic properly, with a clear structure and internal links that lift the related posts around them.
Tutorials and workflow walkthroughs
Step-by-step articles that connect a feature to a real result, so a reader sees how your product or service solves their problem.
AI search ready content
Pages written with direct answers, modular sections, defined entities and schema suggestions, so they are easier for AI search tools to read and cite.
Content refreshes
I audit posts that already rank, remove what is not working, update outdated facts, tighten internal links and rewrite weak calls to action.
Conversion-minded formatting
Comparison tables, key takeaway boxes and short section copy that guide a reader from learning something to taking the next step.
Tools
Tools and Technical Stack
The tools I use for this service and what each one is for.
| Category | Tools | Benefit |
|---|---|---|
| Research and strategy | Ahrefs, Surfer SEO, Google Search Console | Topics chosen from real search data |
| Writing and editing | ChatGPT, Claude, Grammarly | Faster research and clean drafts, reviewed by me |
| Planning and delivery | Notion, Google Docs, Markdown, MDX | Briefs and drafts your team can use right away |
| Publishing | WordPress, Next.js | Formatted for your CMS, with metadata ready |
Technical Writing You Can Trust
Putting technical content in front of buyers is high stakes, and generic writing shows. I write from hands-on experience with web applications, APIs, databases and n8n automation, so the content holds up when developers, founders and product people read it.
Every draft is researched, written and checked by me. I do not outsource to freelancer pools, and I flag anything that needs a subject expert's review.
Compare
Why Choose Me for Blog Writing
| Factor | Cheap freelancers | Generalist agencies | This service |
|---|---|---|---|
| Strategic depth | Writes what you ask, nothing more | Fixed content packages | Topics chosen from buyer intent and gaps |
| Technical accuracy | No technical background | General account managers | Hands-on engineering experience |
| Communication | Unpredictable | Layers of meetings | Direct, with the person writing |
| Main goal | Hit the word count | Keep the retainer going | Articles that lead readers to act |
Proof
Real Writing Samples
Read full documents I have written for different industries.
More on the Projects page.
Who This Is For
- Software and SaaS teams building organic inbound
- Agencies that want a dependable content writer
- Local and service businesses building topical authority
- Founders who want a steady content engine
Common Starting Points
Typical situations and what I do about them. These are not client case results.
Posts rank on page two or lower for broad terms and nobody clicks through to an offer.
What I do: Re-map the content to narrower, higher-intent queries and rewrite the calls to action.
Several thin posts compete for the same keyword.
What I do: Merge them into one strong pillar page and redirect the rest with clear internal links.
A product announcement got no search traffic after the first week.
What I do: Turn it into a lasting tutorial around the problem the feature solves.
An older review or comparison post is losing impressions over time.
What I do: Update the facts, add current comparisons and tighten the structure and schema.
FAQ
Frequently Asked Questions
What blog writing services do you offer?
I write comparison and alternative guides, technical pillar pages, tutorials, AI search ready content and content refreshes, and I plan the keywords and structure behind them.
How do you find topics that attract buyers and not just readers?
I look for intent signals such as alternative and comparison searches, implementation questions and pricing or problem-focused phrases. These suggest the searcher is dealing with a real business problem.
Can you write about web development, APIs and automation?
Yes. I build web applications and n8n automation workflows, so I can write about topics such as Next.js, REST APIs, databases and CRM workflows from experience.
Do I need to give you outlines?
No. I can handle research, planning and drafting from start to finish, or write from briefs your team already has. It is your choice.
What do I receive with each article?
A publication-ready draft in Markdown, MDX or Google Docs, with a title tag, meta description, heading structure, internal link suggestions and call-to-action copy.
How long before articles show results?
Search rankings usually take weeks or months to settle, and results depend on your site and competition, so I do not promise rankings. Meanwhile, the articles can be shared by your sales team, used in emails and added to onboarding.
Use cases
Industries and Use Cases
Where this service fits best. If your field is not listed, ask.
- B2B SaaS
- Developer tools and APIs
- Workflow automation and AI tools
- Software and web agencies
- Legal
- Real estate
- Healthcare and med spa
- Home services
First call
What to Expect on a Strategy Call
A short, no-pressure call to see whether I am the right fit.
01
A short technical conversation
We talk through what you have now and where the gaps are.
02
A practical plan
I outline quick wins and the larger priorities, in a sensible order.
03
Clear scope and options
You get a clear recommendation and scope before any work starts.
Ready to Turn Search Intent Into Real Enquiries?
Tell me about your product or service and the buyers you want to reach. I will suggest a practical content plan.